Charo Ruiz inaugurates her Ibizencan oasis in the heart of Madrid
Charo Ruiz inaugurates its first boutique in Madrid on Calle Lagasca 30
Numerous friends of the brand attended, including Mar Saura, Cari Lapique, Noelia Lopez, Ana Rujas, Miranda Makaroff, Clara Courel, Minerva Portillo, Ana Antic, Yliana Yepez and Chilean writer Pablo Simonetti.
This project aims to be an Ibiza oasis in one of the most important commercial areas of the city, where clients and friends can feel and enjoy the experience of the brand through a tour of its four collections per season, Resort, Spring / Summer , Sewing and Bride.
This new boutique is part of the strategy of expansion of the brand that next year will celebrates 30 years in the fashion industry.
The interior design project is signed by Rodrigo Izquierdo Estudio from Milan, a proposal based on typical Ibizan materials and textures, making a journey through different materials that evoke the Ibicencan culture; rustic woods, stony materials reminiscent of the sediments of the coves of northern Ibiza and walls that evoke the whitewashed walls.
The hangers, image of the brand make reference through their shapes and geometries to the lace and embroidery so representative of the imaginary of Charo Ruiz Ibiza.